Wednesday, March 23, 2011

How to Really Grow Your New Business With The Help of A Barter Network. YES!

       
            The overwhelming belief right now, in our economic times, is that times are hard and that unless they must buy something, people are simply, not spending money.  As long as that is our overwhelming belief, this is how things will be.


             


One option, and in choosing it, we may also choose a second option, is to decide it's time for you to be a community leader. In so deciding, you may choose to do as one or two U.S. Presidents have done and that is refuse to spread the contagion of doubt in our economy....


Simply commit to supporting the belief that things are in the process of getting better. Don't complain. Never complain. Appreciate what you have, instead. Appreciation garners more appreciation. And, on the dark side, complaining draws to us more to complain about. So, all we need to do is 


Choose. Your. Attitude. 


              
And the next option, besides attitude, is join a Barter Association! Well, you knew I was going to say that, right? So, there it is. I've said it. Do it. Join. 
Next, asking why is only human, so...okay, "Why?", you ask. And I say, "Oh, THAT is Easy!", 

...and I say this because:


              1. A NEW BUSINESS NEEDS CUSTOMERS FIRST!
                                     It is CUSTOMERS not money that grow your company! The basis of your business is that you provide a service or goods to your customers. Customers being key. Happy Customers bring NEW Customers to your door! IF your initial customers LIKE what they GET from you...they are going to tell their friends and associates about your business and We ALL know that REFERRALS are the BEST way to grow a Business, right?




 2. SPENDING TRADE KEEPS YOUR CASH IN THE BANK WHERE IT GROWS!                                     
If you've invested some money in your business start-up, a little or a lot, it doesn't matter, it's money that CAN come back to you, IF you can keep from spending your anchor cash...your savings. The more that you can hang on to any remaining savings, the more anchored your business will become. Money in the bank, FEELS like  insurance, doesn't it. 
And if we feel more anchored, aren't we more likely to be relaxed? if we're relaxed, 
Aren't we more likely to be the Kind of People We'd LIKE doing Business with?


         With a membership in Crescent City Trade Exchange, join without a set-up cost, pay no monthly dues, just join and watch it work for you with very little effort on your part. Join and submit your first Email Flash Advertisement for the membership, which is, by the way, 1000 business-members strong in the New Orleans Area.                                               








As SOON as you join, 
we'll work with you 
to word the 
PERFECT! EMAIL FLASH INTRODUCTION AD
 for your business
                        FOR FREE! 







All of our 1000 Members pay close attention to new trade 
exchange members! You become part of a family when you 
join. The members will begin trading with you immediately if you've got a service or offer goods that they've been waiting for. And if they love what you offer, your prices, your attitude, your great staff, your great materials, your quality service...they WILL tell everyone they know...and they WILL begin sending you CASH CUSTOMERS! We like to see our fellow Trade Exchange Members THRIVE....



it helps the whole community to THRIVE! 

Join today, we'll send out a Flash Email 
notifying the membership of your presence (if you want! How we advertise you is ENTIRELY up to YOU) Join today, try it out. We've made it EASY! If you decide it's not for you, you can leave the exchange. 





             Give it a try! Tremendous Business to Business Advertising 
for FREE! 




Move some of your overstock EASILY! Free up Storage Space!       Move your inventory! 
Are you a Salon Offering a New Service? Get some Immediate and Free Exposure! Have you recently Added some new Talent to your talent pool? Let the Community know...get the word out! Are you a New Magazine with space for New Advertisers looking to expand your distribution? Here are some advertisers to fill your pages and help you start paying for printing...or Office Clean-up...or Dry Cleaning...








In exchange for some inventory that had accumulated over the winter, you can get braces for your kid! Or maybe that macaw that your wife has been asking for! 


                         A new Front Yard Landscaping....


Maybe a coat of fresh paint on the garage! or Finally get those old pipes fixed...but...








KEEP  YOUR MONEY IN THE BANK WHERE IT BELONGS,Accruing Interest! 









Join today....You're gonna love it! 





I'm Heidi, the 
Membership Development Director 
for the Northshore
of
Crescent City Trade Exchange


               http://www.crescentcitytrade.com

CBS Evening News - Art of Barter

Tuesday, February 15, 2011

CNNBarterSegment

Bartering Business


Look into barter websites local to you, like Hudson Barter of New York State or Vantage Barter of Texas. If your business is in the business of growing, reducing inventory, providing services or cutting cash outlay..you and/or your growing company may benefit from the advantages of a barter network.

Encourage your existing customers to do business with other members of the barter network, such as this merchant does with other merchants on his street. Growth among members is beneficial for all members. Cash savings benefits everyone as well.

The reason to join a barter exchange is that they do all the work. It expands your customer base through referrals from the exchange. New members are interested in trading with you and, regardless of whether of whether they are a trading partner or a cash customer, you want them to refer other new customers, don't you?...So, with that said, we all know that new business is always business that can, potentially, help your business to grow.

Look into a business barter exchange near you. In New Orleans, contact http://www.crescentcitytrade.com and tell them Heidi sent you! ;-)


Real Deal: Use Barter To Cut Costs


Why Is Barter Good for Small Businesses?


Why Is Barter Good for Small Businesses?



Why Barter is Good for Your Small Business

"If I had my life to live over again, I would elect to be a trader of goods rather than a student of science. I think barter is a noble thing."
Albert Einstein
  


If you've seen interesting posts about all the advantages of bartering for goods and services and you've wondered if what you do could apply....If you're asking yourself, "Could I make money bartering?", well, then read on. I'll examine that question with you and hopefully by the end,  you will be able to draw a positive conclusion, whether barter is something that will work for you, or not.

Sound fair? Good! Well...let's get rolling.

Okay, if you read the last post, you know a bit about how barter works. Maybe you're beginning to see how it may or may not be helpful to growing your business or slowing the rate of speed at which your cash flows out of your pockets and your In Column. Maybe you've got your doubts or maybe you're waiting for just the right moment and inspiration to spring it on your spouse or your business partner.

Let's say it's the former. Let's say you and your spouse discuss every big decision, including the ones involved in your business. You're tight that way. Okay...so, you're thinking you're interested...you're thinking that you have been looking for ways to rein in spending, to stop the trickle out of cash from your books and bartering for business seems like it could be just the ticket.

In some cases, YES, it can. In other cases, sometimes trade is not what we think it's going to be.

If, for instance, your business is retail. If you've got hard and fast costs, including shipping and wholesale costs that come out of your pocket, trade MAY not be ideal for you. I say MAY because there are exceptions, for instance, if you have an overstock of certain items. Trade them! Or if you have extra inventory just sitting in a storage unit somewhere, costing you storage fees, Trade them! And if you're business has a retail outlet, but it's not your sole revenue source, then you may be perfect for trade.

And believe me when I say that 'perfect for trade' means that is you and your company, who will be satisfied, that it's you who will profit from it, either by experiencing reduced cash outlay or by improving and broadening your customer base! So, let's break it down. How much will it cost versus what are the benefits, right? So, let's look at this scale as a guide and ask ourselves the key questions:
    Ask yourself, "Will the benefits of joining a trade exchange be equal to or, hopefully, greater than the costs of joining?"
     And to answer that, let's explore it....first, well, the costs. 
 
Fast Company, "Where Ideas and People Meet"
Based on all the trade exchanges I've visited online, the costs are fairly typical across the board. You can take a look at this article in Fast Company magazine , which contains the best breakdown of the myths about barter, and why it actually works so well.

As you'll see in that article, depending only on how well suited your business is to trading, for instance, businesses with a narrow profit margin, such as national food supply organizations, are really the only ones not ideal for trade. If you are a lumber supplier, for instance, with inventory that doesn't or hasn't moved, or if you're a service provider, your business is ideal for trade. If you are a restaurant with some empty tables or a hotel or inn with empty rooms on occasion, your business is ideal for trade.

               Other ways joining a barter is good for your small business is that when members are in need of certain products or services, the first one they call is the Barter Exchange to see if it's available by trade through the exchange, so they are constantly being referred by the exchange, or by other members of the exchange. And if the item or service is not available, the exchange member can request of the exchange that it be added. After which, once a supplier joins, they will have the ability to trade for this item or service.


Often, exchanges will help businesses with their advertising and promotional needs. One such example is The Crescent City Trade Exchange in New Orleans. When a new member joins the Exchange in New Orleans, an advertising email is sent out to all members, informing them of the goods and/or services supplied by the new member. The ad is put together with images from the company's website and detailed, pertinent information supplied directly from the company. In fact, any time a company in the exchange has something to advertise to the membership, a flash email can be sent out on their behalf.  Many trade organizations offer such assistance and support

                Additionally, many exchanges offers a helpful form on their website for when a member has a particular need, they can then be referred by the exchange to the needed supplier. If that need can't be met by existing members, the business development team is put on the task of seeking out a suitable supplier to meet their membership's needs. Two such exchanges are Southern Barter in Arkansas and Barter Systems in the Washington D.C. area.




Moving inventory, filling rooms and tables, expanding your customer base and reining in cash expenditures are great reasons to join a barter exchange and having an exchange work for your business. Each business's success becomes the focus of the exchange.









After all, Successful businesses working well together, successfully is the desire of every barter and trade exchange or network.